Clear and Simple - Identity and Packaging

Making cool design with a fun and quirky function has proved harder than it sounds, although to be honest it sounds quite hard in the first place. "Hey Guys! Just come up with something that no one else in the whole world has thought of before, shouldn't be too hard right? Oh and by the way, you've only got three days..." 
Remind me why we do this again and actually enjoy it? Hurumph.
I stand to be corrected but this stuff makes a pretty good case for creative thinking and good ideas and being awesome. Also, its yellow and I quite like yellow actually.

This stuff was made by a little Polish Agency called Noeeko. 

Design is so fun, holy flipmonster.
&Kathrynwhat